COPYWRITER. CONTENT STRATEGIST.

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The Simon Group

As The Simon Group’s Senior Copywriter, I developed content for a range of clients in the B2B healthcare space, including Quest Diagnostics and Dermpath Diagnostics.

I also helped the agency refine and elevate their positioning and branding to attract new clients. With the theme of unlocking wonder, I led the content strategy, wrote the copy, and optimized SEO for The Simon Group’s new website. You can see some of the work below.

Quest Diagnostics Work