The Simon Group
As The Simon Group’s Senior Copywriter, I developed content for a range of clients in the B2B healthcare space, including Quest Diagnostics and Dermpath Diagnostics.
I also helped the agency refine and elevate their positioning and branding to attract new clients. With the theme of unlocking wonder, I led the content strategy, wrote the copy, and optimized SEO for The Simon Group’s new website. You can see some of the work below.